Disney+
Belgium
Disney+ Belgium
In depth
For the launch of Dinsey+ in Belgium, Disney BE together with Pure Communications were looking for a creative way to announce their product launch. The plan was ambitious, but challenging: 5 walls, 5 cities, 1 month of preparation. So we went to work in the cities Ghent, Antwerp, Brussels, Charleroi and Leudelange (LXMB).
Together with them we went looking for a grid of talented artists to tell their story. We found inspiration in the various franchises that Disney had been eager to introduce to Belgium: The Imagineering Story, The Mandalorian, Forky Asks A Question and Marvel's Hero Project.
We didn't have to look far when it came to talent. Over the years Wallin' has built close relationships with some of Belgium's best artists. We were able to call on Kitsune Jolene, SMOK, Toon Van Ishoven, David Soner and Cee Pil.
The project is a good example of how street art can be used in a promotional campaign for a new product. The works are seen by hundreds of passers-by every day and the unveiling to the press was included in the news all over Belgium in no time. Have you developed your own promotional campaign and are you looking for a creative partner for the execution? Wallin' will work with you to see how we can strengthen this campaign with Street Art from A-Z.
About the
Artists
Kitsune Jolene (Jolien De Waele, 1992*) is an upcoming street artist, based in Ghent, Belgium. After her studies in Visual Art & Architecture and an extended period as voluntary assistant to a few artists in the world of street art, she decided to pick up the spray can at the end of 2017. Today you can find her reaching from Belgium all the way to Portugal and Dubai. Usually painting portraits of women, animals, fauna and flora infused with subtle nods to various cultures and myths. On the side she participates in working with a handful of street art minded organizations in the Benelux.
Toon Van Ishoven is an Antwerp, Belgium-based visual artist/designer. He creates murals, paintings, graphic and audiovisual designs. He creates both original, free art and commissioned works. He likes to alternate between solo work and collaborations with theater directors, writers, choreographers, fellow artists, etc. Each wall influences the content he chooses for it. He often integrates the specific shape or architectural features of a building, a column or an interior space into his design. His painting technique consists of about 2/3 brushwork and 1/3 spray and/or airbrush. It allows him to give the piece a substantial level of realism and a 3-dimensional feel.
Cee Pil makes quality work at top speed, which makes it a pleasure to see him live somewhere. Through his experience in traditional painting and making hyper-realistic portraits of animals in particular, he is able to skillfully create this unique optical illusions. He combines several images with each other and achieves astonishing results every time.
Smok is a renowned street artist who likes to paint with spray cans, but is not afraid to use brushes or other types of materials. His aim is to make people smile or make them think about nature, their responsibilities and consciousness. Smok made his first graffiti in 1986. After an interruption of 15 years he started painting again in 2013. His work can now be seen far beyond Antwerp.
Onze laatste
projecten.
Pheasant — Han Coussement
Inspired by the local landscape of Wevelgem, Han created a unique mural that reflects the character of the community.
Dreaming — Smates
With his latest mural, Smates tells the moving story of a boy and a girl connected through an invisible dialogue.
The Sun’s Farewell Ballet — Krimsone
Inspired by the wishes of the residents, Krimsone creates a mural that radiates tranquillity, colour and connectedness.
Plaza09 — a Squid Called Sebastian & Kiuw
New hypecourt in Ghent marks the opening of Plaza09, a brand new Safe Space zone in Keizerpark.
Clematis Armandi — Doa Oa
Doa Oa draws inspiration from Louis van Houtte’s botanical legacy for a new mural in Oud Gentbrugge.
Victoria Regiapark — Ciclope Art
Ciclope Art honors the botanical history of Gentbrugge with a striking mural in Victoria Regiapark.
Start your
Project
Do you have an office, kids room or a blank wall at home that could use a unique lick of paint? Or do you have a project in mind where graffiti and street art can be an added value? An event, promotional campaign or other creative ideas? We work everything out with you from start to finish!
Blogs
Abstract Session — How it all began
Abstract Sessions originated from a simple but bold question: what happens when you dedicate an entire wall to abstract art? Together with a diverse group of artists from across Europe, we brought colour, energy and experimentation together in a unique creative process.
Waarom kunst in de publieke ruimte?
Kunst in de publieke ruimte is een must. Het toont wie we zijn of willen zijn als stad, gemeente of dorp. Kunst kan verbinden, verbazen, maar ook tot discussie leiden. Het stemt tot nadenken en gesprek. En is dat niet het doel?
Street art: the street belongs to everyone
Street art has long ceased to be merely "anti" or a paragon of anarchy. Today, thanks in part to this art form, the idea that public space belongs to everyone is alive.